eAdvisors 401(k)

FOR IMMEDIATE RELEASE November 20, 2000
 
CONTACT:
James Gilbert, President, 401k Pro, Inc.
310.441.4961
jgilbert@advisors401k.com
http://www.advisors401k.com

(864 words)

   
Software-based Run-It-Yourself 401ks for Small Businesses Let Investment Professionals Earn 401k Brokerage Fees Without Doing Any 401k Administration
   

LOS ANGELES Southern-California-based 401k Pro, Inc.'s patented Advisors 401(k) software lets small businesses take care of their own 401k plan administration while the Investment Advisor, Registered Representative or full-service broker of their choice collects the commissions paid by the mutual fund company on all 401k purchases made by plan participants.

Advisors 401(k) saves financial advisors the trouble of administrating 401k plans not large enough to generate commissions that adequately offset plan administration expenses. At the same time it lets small businesses manage their new or already-existing 401ks in-house from the privacy and security of their desktop computers in just 10 to 15 minutes a month and at an average savings of 60% to 80% per year off traditional plan administration costs -- and with ready access to 401k services (such as monthly compliance testing and monthly employee 401k account statements) that are either not often available or available only at a substantial cost in most traditionally-administrated plans.

Advisors 401(k) is a derivative of 401k Pro's recently-released 401k Easy run-it-yourself 401k, which The Wall Street Journal said "allows small businesses to manage 401k plans as easily as a consumer navigates family finances with programs such as Quicken" ("Web Helps Small Firms Start 401ks," Monday, December 27, 1999, section C1). The only difference between Advisors 401(k) and 401k Easy is in the investment choices available: Advisors 401(k) offers load mutual fund investment choices while 401k Easy offers no-load and self-directed discount brokerage account choices. A database of potential investments -- from top providers such as MFS, Oppenheimer, John Hancock, Fidelity and others -- and information on each can be viewed on the Advisors 401(k) website. Free help with choosing plan investments is available.

Advisors 401(k) is adaptable to new and existing 401k plans of any size. Pricing starts at $495 a year and is increases only with plan size (see price list). Clients also pay a first-year-only $500 plan and software customization fee. Participant loans, employer matching contributions, automatic enrollment, and other popular 401k features are included at the client's discretion at no extra charge. Free help is available with understanding available plan options and the typical effect of each on a 401k plan. Any needed plan conversion services are free of charge.

Advisors 401(k) is backed by a 15-day money-back guarantee on everything except investment performance and the one-time $500 plan and software customization fee. Because the $500 fee is nonrefundable, 401k Pro makes a full-featured demonstration copy of the plan administration software available for free download from its Advisors 401(k) website. The demo is also available on CD-ROM, which can be ordered through the website or by calling (800) 660-0050.

Advisors 401(k) comes with everything a small business needs to provide its company with a quality 401k in 10 to 15 minutes a month. Included is an IRS-approved prototype 401k plan customized to the employer's specifications, the employer's choice of Class A, B or C load mutual funds (with the referring financial advisor listed as the Broker of Record), easy-to-use plan administration software and companion materials customized to the plan they service, a supplemental FedForms CD-ROM that makes completing 1099-Rs, the 5500 series and more quick and easy, and free technical support.

Visit the Advisors 401(k) website for more information, including ways in which load mutual fund investment professionals can use Advisors 401(k) to service and expand their client base.


In Development: Advisors 401(k) Online
Potential branding arrangements with key financial institutions are being explored for online versions of Advisors 401(k) self-service plan administration. Chosen institutions will each house a customized version of Advisors 401(k) within their websites for use by their new and existing small business 401k clients. Each version will suit its host's particular site design and offer its host's lineup of proprietary commission-generating investments. Hosts will have the option of designating the Broker of Record or allowing clients to make the choice.

Advisors 401(k) (TM) Run-It-Yourself 401k Plans

-- Customized 401k plans and run-it-yourself plan administration for small businesses

-- Software-based run-it-yourself plan administration takes small businesses only 10-15 minutes a month

-- Employer's choice of Class A, B or C load mutual funds; extensive investment choice, with the referring financial advisor as the Broker of Record

-- Unsurpassed affordability: Price* is based solely upon plan size:
1-4 eligible employees
5-15 eligible employees
16-25 eligible employees
26-50 eligible employees
51-75 eligible employees
76-100 eligible employees
101-125 eligible employees
126-150 eligible employees
151-175 eligible employees
176-200 eligible employees
more than 200 eligible employees
  $495 a year
$695 a year
$995 a year
$1295 a year
$1495 a year
$1995 a year
$2295 a year
$2495 a year
$2795 a year
$2995 a year
(please call for quote)
*Each plan also incurs a first-year-only, one-time plan and software customization fee of $500.

-- 15-day money-back guarantee on everything except investments and first-year-only setup fee

-- Free technical support

-- Matching contributions, participant loans, automatic enrollment and more are free options

-- Plan administration software has built-in safeguards against operating a plan in violation of federal regulations

-- Customers receive updated plan administration software and companion materials every year; updates incorporate government regulatory changes as well as system upgrades

-- Plan administration software runs on Windows® 95 (and above) and NT systems

PRODUCT RELEASE:

FIRST QUARTER, 2000

###